The Red Pump Project: for women and girls with HIV/AIDS

February 10, 2011 in Fashion, Self-Health, Social Responsibility, Sustainability by alliemcc

You may have noticed the Rock the Red Pump badge over there in the righthand sidebar.

This month I'm participating in the Red Pump Project to raise awareness about how HIV/AIDS impacts women and girls.  They are seeking 500 bloggers to post the organization's badge and help them promote their campaign.


Photo via Kirsty McKenzie at

National Women and Girls HIV/AIDS Awareness Day (aka NWGHAAD) is March 10.

The Red Pump Project, headquartered in Chicago, is a nationwide awareness initiative to bring attention to HIV/AIDS, promote and produce awareness events, encourage testing, and raise funds for HIV/AIDS organizations.  NWGHAAD is their signature commemorative event.

The red pump is a symbol of empowerment for the strength of women infected and affected by [HIV/AIDS].

You know how I feel about red shoes— and red stockings.

Scary fact: HIV is the 5th leading cause of death in women in the United States, ages 25-44. There are lots more scary facts where that came from.

The Red Pump Project has an HIV/STD testing site locator in their webpage sidebar, as well as information and links in their Resources section.

T-shirt via Red Pump Project.

So now you know what's up with that.  What are you doing about it? Have you been tested?

For more AIDS-related fashion philanthropy, check out my World AIDS Day post from December, 2010.